“Jewelry as armor rather than adornment,” STATEMENT’s credo resonates in a space of absolute aesthetics at 1 rue du 29 juillet, Paris 1er.
A brutalist and monolithic experience, the STATEMENT boutique was designed as a precious bastion.
In a materiality that is both cold and soft, combining metal and concrete, the digital heroine ALYH evolves through an immense screen, a portal to her digital universe.
The jewelry is preserved and enhanced in stainless steel-framed display cases and glass bell steles that occupy the space like precious guardians.
The opening of the store marks the arrival of new products at STATEMENT.
The Stairway ring, initially adorned with 195 diamonds, develops its mechanical lines in a version made entirely of rhodium-plated 925 silver.
The Stairway earring worn by the heroine ALYH during her adventure is available in a new version in rhodium-plated 925 silver paved with 14 diamonds. Its architectural shape is also available as a pendant.
Meet ALYH at 1 rue du 29 juillet Paris 1er, our Instagram account and our website .
